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7 Expert Questions to Ask When Evaluating a Unified CX Platform (2025 Guide)

Customer Experience (CX) Platforms, Unified CXM Platforms

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4 min read

7 Expert Questions to Ask When Evaluating a Unified CX Platform (2025 Guide)

5 CX Metrics That Matter More Than NPS in 2025

CX Metrics

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5 min read

5 CX Metrics That Matter More Than NPS in 2025

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In-Depth Research Reports for Informed Decisions
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REPORTS

CX Foundation Research & Data

Explore our latest research reports.

AI as a CX Differentiator

70%

70% of consumers notice a gap between brands that use AI well and those that don’t. (Zendesk, 2025)

Instant Service is Expected

72%

72% of customers want immediate support. (Zendesk, 2025)

AI in customer experience
Digital transformation ROI

Personalization Pays Off

40%

40% more revenue is earned by CX leaders in personalization. (McKinsey & Co., 2025)

Videos

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Reskilling for AI: How to Prepare Your Workforce Now

Video

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7 min

Reskilling for AI: How to Prepare Your Workforce Now

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