CX Research
Explore in-depth research, curated whitepapers, and industry reports from the CX leaders and innovators across the entire industry. Actionable insights, data-backed strategies, and forward-thinking analysis for customer experience leaders.
Reuben Yonatan
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Jun 19, 2025
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3 min read
The CX Loyalty Gap Is Growing — Qualtrics 2025 Report
Personalization is no longer a competitive advantage—it’s the price of admission. McKinsey’s latest study on...
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Reuben Yonatan
·
Jun 19, 2025
·
3 min read
76% Satisfied, But Only 69% Loyal — 2025 Qualtrics Report
Reuben Yonatan
·
Jun 19, 2025
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2 min read
US Spending Stays Strong Despite 53% Consumer Pessimism — McKinsey
Reuben Yonatan
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Jun 18, 2025
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2 min read
86% Say Brand Value Equals Service Quality — Genesys Report
Reuben Yonatan
·
Jun 18, 2025
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3 min read
MIT & Genesys proves CX Drives Competitive Advantage, Urging Workforce Transformation
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